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Post by M3 Commish on Mar 28, 2014 10:51:31 GMT -8
Start of Madden NFL 15 Promotion Has Slipped Well Beyond The Cycle NormUsually by this point in the year not only has the upcoming Madden been officially “announced” but the marketing cycle kicked off with cover related activities. The trend of fan voting to choose representatives for the cover has lost significant steam as of late however and it seems evident now that Madden NFL 15 is unlikely to feature a tournament and may go away from fan cover selection completely. Previous cover campaigns and tournaments have been announced in February (as early as the 1st of the month) with candidates rolled out that month and into March when the voting would begin to coincide with the NCAA Tournament. Last year’s cover tournament was listless despite the presence of legends and 64 candidates. The number of voters participating has slid while number of votes has risen due to expansion of the process. It’s fairly easy to collect the numbers they did when there are 62 individual pairings to vote on by the time it’s over. The NFL has shifted some of its events to spread out more evenly activity during the off-season. Madden may be following suit by beginning a media blitz later in the year especially with the window more wide open due to the lack of an NCAA Football title that would require marketing coordination between the two properties. There’s also the question of whether another company may have secured the NFL license to consider, given that EA Sports would not confirm their extension as exclusive, which would cause them to be more guarded in what information was made public so far in advance of Madden’s release.
Hopefully, there's a window for 2K to return given that EA would not confirm their extension as exclusive. This would seriously be music to my our ears.
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Post by Stodds13 on Apr 2, 2014 19:01:40 GMT -8
Oh my god would it ever be!!! If there was a 2K football game released again, I would be in heaven. Not just because 2K did football a 1000 times better than EA did, but also because it would create competition where both parties would have to put out a great product.
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Post by Coach C0N on Apr 7, 2014 12:51:10 GMT -8
Oh my god would it ever be!!! If there was a 2K football game released again, I would be in heaven. Not just because 2K did football a 1000 times better than EA did, but also because it would create competition where both parties would have to put out a great product. That last statement really sums it up for me. In the absence of any other options I must say Madden 25 is not that bad, they've come a long way from when players ran like they were double axle trucks... but there's still work to be done for sure. I know where my loyalty lies though...I'd be back on 2K in a second if they put out a product anywhere close to what it was a decade ago.
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